$80,000

Average Lead Project Value

250+ Targeted Leads

For New Dock & Build Design

10%

Increase In CTR %

$2.94

 Decrease In Total Cost Per Click

New Brand Identity

CALTA’s Bold Rebuild:
A New Company Identity, Website, and a $100,000 Surge

Business Background:

CALTA Construction specializes in marine and construction services, such as building structures, stream restoration, and aluminum docks for residential and commercial use. The company is known for prioritizing communication, proactively solving problems, and completing projects quickly and cost-effectively. Additionally, their in-house manufacturing capabilities give them a competitive edge in Residential and Commercial dock construction across British Columbia.

The Challenge:

CALTA Construction needed a new company identity that accurately captured its industry, a  fresh website to showcase its aluminum boat dock services, and a marketing campaign to attract clients. Beanstalk was approached for assistance after their previous efforts failed to yield results.

Our Solution:

The Beanstalk team had a tight deadline when they drafted a plan of action for CALTA to capitalize on the upcoming boating season. Through careful planning and meticulous brainstorming, our team was able to

  • Design a new company identity, including a new logo, colour palette, and public messaging
  • Develop and optimize a single-page high-converting landing page for visitors to become customers
  • Launched a Google Ad search, display, and remarketing campaign that quickly booked new docks across BC

After the mass exposure, our team was able to create within a short time frame, CALTA was able to land two boat dock projects worth $100k in the first month. Our team also offered personal consulting services and is in the process of building a new comprehensive website showcasing the company’s growth.

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