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Business Background:
For more than four decades, Gennaro has been a leader in truck driver training for Alberta’s trucking, transportation, logistics, and education industries. They offer a wide range of certification courses, including Class 1, Class 2, Class 3, Air Brakes, and PDIC, with both in-class and online options. Their commitment to their student’s success has kept them at the top of their field and a school of choice for anyone interested in the trucking and transportation industry.
The Challenge:
Gennaro faced a significant challenge with their website and lead generation. Their website was outdated and built on a proprietary platform that couldn’t be updated. It struggled to effectively showcase its courses, financing options, and student testimonials. Our team was brought in to revamp their website, creating an interactive platform that would provide accurate information to students, boost student submissions, and educate visitors about the advantages of trucking. All this while competing with newer schools entering the market.
Our Solution:
Our team analyzed Gennaro’s website process using user behaviour technology, we prioritized course selection and financing applications for easy registration. Emphasizing Gennaro’s dedication to students’ graduation built trust, and with a comprehensive SEO strategy that included relevant links, blog content, and informative service pages, it resulted in exceptional outcomes and an increase in positive student reputation. All while flooding the phone lines, email inboxes, and form submissions for Gennaro’s staff.
Beanstalk Growth Marketing | Integrity By Design ‣ Growth As A Result | 2023
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I run a small business, startup, or new business and i don’t have a social media presence. I’m ready to start building my social media foundation and start developing a following.
I run a small to medium-sized business that already has a social media presence, but i am looking to up our game and gain more visibility and brand awareness.
I own or manage a medium to large-sized business that already has a solid social media foundation and prescience. I’m looking to leverage our social media accounts to further expand our brand, procedure more content, engage our followers, and ultimately produce more leads and sales.
This package includes set-up and profile optimization to get you started on the right foot. Our approach is tailored to your business model but generally includes establishing your brands voice, building a following, starting engagement and interactions, and setting a posting schedule.
Level up your social media game with this package. In addition to the set-up and profile optimization, we will help you develop a more sophisticated content strategy and increase your posting frequency. Our ultimate goal is to generate more leads and increase the sales of your small-medium business.
This package is for businesses that are ready to scale their social media presence. Our focus here is rapid growth, branding, and deeper engagement. Your business can expand its market share by reaching a larger community where you can develop brand loyalty among potential clients. It also includes a lead nurturing program by which we engage your leads and boost your sales.
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You should try a pay-per-click campaign. With PPC, you only pay when someone clicks on your ad, so it’s a great way to stay within your budget while still getting results. Plus, with the right keywords and an effective landing page, you can increase website traffic and get more people to buy your product or service.
You should try native advertising. Native ads are less intrusive than other forms of advertising, and they blend in with the rest of the content on the page. This makes them more likely to be seen by your target market, and they can be very effective at increasing brand awareness.
You should try a video ad campaign. Video ads are a great way to grab attention and make an impact. Plus, they’re very shareable, so you can reach a wider audience with your message. And if you use humor or emotion in your video, people will be more likely to remember your ad and your brand.
Seems like you need a little more help to figure out the best advertising strategy for your business. That’s okay! We’re here to help. Just contact us and we’ll be happy to chat with you about your options.
From Small Seeds to SEO Success:
Hansen Land Brokers’ Full Marketing Growth
Business Background:
For over 30 years, Hansen Land Brokers has been an established provider of agricultural, development, and investment properties across Alberta. They have facilitated an impressive $500 million in land sales, equipped with expertise and modern marketing techniques to guide clients in selling and purchasing land-based assets.
The Challenge:
Hansen Land’s SEO campaign was successful for six years until a website redesign caused their rankings to plummet. They sought help from Beanstalk Growth Marketing.
Our Solution:
The team at Beanstalk conducted a thorough analysis, reviewed various potential scenarios,
and created a plan with three phases. This plan was utilized to:
The team’s strategies generated more website visits and project leads, with organic traffic still growing.
Their hard work paid off, impressing Hansen Land’s owner.
For over 30 years, Hansen Land Brokers has been an established provider of agricultural, development, and investment properties across Alberta. They have facilitated an impressive $500 million in land sales, equipped with expertise and modern marketing techniques to guide clients in selling and purchasing land-based assets.
The team at Beanstalk conducted a thorough analysis, reviewed various potential scenarios,
and created a plan with three phases. This plan was utilized to:
The team’s strategies generated more website visits and project leads, with organic traffic still growing. Their hard work paid off, impressing Hansen Land’s owner.
