Project Description


Crimson La Marca is a multi-leveled fashion, beauty, and personal development platform located in Calgary, Alberta. Their mission is to provide a platform that helps women become a better version of themselves by focusing on meaningful and impactful content in areas such as fashion, beauty, health, self-work, and more.

Portfolio Tags & Regions

The Challenge

The wonderful ladies at Crimson La Marca presented a vision to the Beanstalk! team that was unique, creative, and personalized. Our team had to take their ideas and devise a concept that would replicate their mockups and brand guidelines while staying true to their budget.

The Solution

The Beanstalk! team decided to take a different approach to this project, focusing more on the conceptual design rather than the content. Being that the owners knew how they wanted their message to be displayed, our team was honed in on delivering a website that resembled the mockups and brand guidelines that a third party had made for them. Being told this job was going to be a custom project and expecting to pay tens of thousands was not in the cards for Crimson, so our team worked hard to underpromise and over deliver while keeping their budget intact. Fast forward, and we were able to launch with a new focus on being able to deliver intent-based leads to drive their consulting services!

Portfolio Category

Website & App Design

  • Integrated Lead Capture Forms
  • Online / Ecommerce Store
  • Product display & Inventory Management
  • Third-party booking integration
  • On-Site Instagram Integrated Gallery
  • On-Site Blog
  • On-Site Integrated Live Customer Chat
  • On-Site Integrated Dynamic Google Reviews
  • Desktop, Tablet, & Mobile Friendly

  • Home
  • Boutique


“I came to Beanstalk with a very specific and particular vision in mind for my company’s website. They not only made my vision come to life, but they offered incredibly valuable suggestions and recommendations that not only made my vision functional, but superior.

Beyond creating an immaculate website, they stayed patient, attentive, and flexible as I continuously made changes to the functionalities needed. All work was done skillfully, on time, and always exceeded expectations.

I wouldn’t hesitate to recommend Beanstalk to anyone looking for website design/digital marketing, and I am sure that I will use them again in the future.”

Cassandra Richer, Co-Owner