Project Description

THE CLIENT

Leela Eco Spa is an environmentally-conscious spa committed to using eco-friendly and organic products for their clients. With a team of highly trained professionals, they offer Massage, Esthetics, Osteopathy, Chiropractic & Acupuncture services. Their mission is to provide holistic wellness treatments and create a personalized spa experience for you.

Portfolio Tags & Regions

The Challenge

Leela Eco Spa has experienced incredible growth over the years, and now with multiple locations in Alberta & Ontario, they’ve decided it was time to take a second look at their brand positioning online. Leela Eco Spa asked Beanstalk! Growth Marketing to help develop a brand new website, marketing materials, and ad campaigns that would deliver their brand’s message to the right consumers.

The Solution

The Beanstalk! team jumped into action, creating a uniquely beautiful new website and a new marketing calendar that was then incorporated into their monthly marketing, centered around multiple individual and high-performing marketing objectives. Each campaign was designed to target a specific niche and targeted demographics within their services. For each campaign, the Beanstalk! team also developed various types of multimedia which was then used to deliver their message across multiple platforms.

Portfolio Category

Website & App Design

  • Integrated Lead Capture Forms
  • On-Site Instagram Integrated Gallery
  • On-Site E-Commerce Store
  • Third-party booking platform integrated
  • On-Site Integrated Blog
  • On-Site Integrated Live Customer Chat
  • On-Site Integrated Dynamic Google Reviews

  • Newsletter Integration
  • Desktop, Tablet, & Mobile Friendly

Image of the front of Leela Eco Spa

Before

After

SEO

Search Engine Optimization

Blog & Social Campaign (Lite SEO)

  • Developed Keyword Plan
  • Created Blog & Social Plan, producing 1 keyword-integrated blog articles per month. Articles posted on website, social media, LinkedIn, and the clients GMB profile.
  • View Blog Samples Here: https://leelaecospa.ca/about-us/our-wellness-journal/

Organic Traffic

90 Days Stats

  • 7.49% Growth in Organic Sessions
  • 7.64% Growth in Average Session Duration
  • 18.62% Growth in Page Views

Advertising, Lead & Sales Generation

Social Ads (FB/ IG & Snapchat)

90 Days Stats

  • 55.74% Growth In Impressions
  • 19.41% Growth In Clicks
  • 1,116.67% Growth In Website Leads
  • 16.77% Decrease In Cost Per Engagement

Media Production

Leela Eco Spa

Leela Eco Spa

Leela Eco Spa

Leela Eco Spa

Leela Eco Spa

Leela Eco Spa

Leela Eco Spa

Testimonial

“Testimonial Coming Soon”

Gaurav Gupta, Owner

Beltline

Boutique

Bridgeland

Calgary Place

17th Ave

Marda Loop